West Brom Chief Executive summoned to China for Crisis Talks

Mark Jenkins the West Brom Chief Executive is set to have to fly out to China as the English side sit bottom of the Primer League. As the side sit eight points from safety it is looking increasingly unlikely the eight-year stay in the top flight will continue. 

Guochuan Lai the owner of West Brom with a worth of an estimated £1.8 billion is clearly worried about the feature at the club and their finances if relegation happens. The man will not be worried about going bust that is for sure but any good businessman wants to see their investments working out. 

Lai's investment in West Brom is not going well right now and he will be hoping speaking with Mark Jenkins he can get things to improve. Could they be on a lookout then for a third manager this season? With Alan Pardew with only one win since he joined the club in November having replaced Tony Pulis. 

This week it was also reported that West Brom is after Dean Smith as they make a last-ditch attempt to stay in the league. Dean Smith is currently impressing with some lovely football at Brentford in the English Championship this season.

You would imagine if during this meeting in China Lai and Jenkins decide to bring someone new in the thinking will be that a new manager will have time to plan a promotion push for next season. As if what is looking inevitable happens the club will want to come straight back up from the  Championship. Part of Lai being keen to invest now will be due to the Premier League TV rights income the club would miss out on if they stayed down.

Jenkins is expected to be quizzed about the club's poor season, the appointment of manager Alan Pardew - who has won just one league game since his appointment in November - and the new business model for the club if they drop into the Championship. Jenkins, who only returned to his role last month, will apparently be asked to make a speech at Chinese landscape design and construction company AGM, before sitting down with Lai for discussions on the future of West Brom.

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